Wednesday, March 2, 2011

MARKET SHARE REMAINS AN IMPORTANT KEYWORD...

I last discussed this issue in a posting dated 12 October last year.  At that time, June data was used.  I can now report official, non-confidential, September numbers and, little change has occurred.  This is not good.

In the Oncor and CenterPoint service areas, a majority or near majority percentage of customers in the residential sector are still retained by the affiliated or old legacy companies.  The numbers are 53.77 and 45.20 respectively.  The numbers range from 30.40 to 34.76 for the other three service areas.  I ask, what is bad here?

Here is the answer.  This condition directly contributes to the lack of a flourishing competitive marketplace.    We still partly have the situation created by the expired 'Price to Beat' provision of the restructuring law that we all lived with from '02 to '07, when rates were artificially kept high.  We have only had a truly open market since 1 January 2007.  Market share does matter. 

Until TXU, Reliant and the other incumbents lose more of their customer base, rates will likely remain higher than they need to be.  The principle is basic.  Folks you need to end the stubbornness.... just don't care attitude, or its too much trouble mentality.  It's wrong  and irresponsible.  More of you need to switch to one of the alternative providers.  Again, this is straight talk.

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